Having Touble Writing The Perfect Headline For Your Autoresponder Message? Then Try This Tactic To Banish That Problem Forever

Posted on March 12, 2007. Filed under: autoresponders, Email Marketing |

How many times have you written a message for your autoresponder subscribers that you just knew was packed with solid information for your readers, but after checking your message opening rate, you came away dis-appointed?

There’s a good chance that it was your headline that let you down.

Faulty Headline-itus. It’s a common disease that anyone can catch. 🙂

The problem usually lies in when you create your headline.

While having an attention getting headline can determine the success or failure of a message getting opened, most people tend to write the headline last. After they’ve written the message…they try to make the headline fit. That’s usually when faulty headline-itus strikes.

So how do you prevent faulty headline-itus?

You can do so by writing the headline first.

There is an art to writing the headline first.

And although I’m not saying that you have to become some sort of headline writing jedi….you do need to know how to get started.

Here is an article that will further explain how you can go about creating your headline before writing your message.


That’s all for now.

Keir smith



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