Archive for June, 2007

You’ve Sent Your Opt In List The Message… But Did It Hit Home (part 1)

Posted on June 30, 2007. Filed under: Opt in email marketing |

Back when I was just a copy cub..

I wanted to know how I could use email to sell products.

Because although I was learning the secrets to becoming a copywriter..

The course didn’t really cover things like how to use emails to pitch your products.

It didn’t matter..

Because I quickly learned from one of the lessons they offered that I could get a free education just by signing up on some of the more well know newsletter opt in lists.

I did just as they said..

And that’s when the free education began.

I was able to get on a list that I hadn’t heard of before but within one week of receiving their email I knew exactly why insiders said that this was one of the best lists that I could be on.

The name of the newsletter was called bottomline secrets.

You might have heard of them.

They offer a lot of alternative medicines for people suffering from different ailments.

It doesn’t matter if you have any health problems or not..

The important thing is to learn from their email newsletter.

Here is an example of one of their most recent letters…

Notice how the sell their information product..which in this case is a book purchased and sent through the mail.


Prescription Drugs You Should
Avoid Like the Plague — Period.

Doctors should know better. Unfortunately, many don’t — so you need to.

Some drugs are just so bad, you should avoid them at all costs. If your physician won’t prescribe a safer alternative — or let you use a natural remedy — then run (do not walk) to one who will.

In short, you need a copy of prescription alternatives where you’ll discover…

  • Widely used antibiotic so dangerous to your kidneys that up to 28% of those who use it develop some impairment. Make sure your physician monitors your kidney and nerve functions if you take it. Better yet, avoid it altogether. Page 281
  • This former rat poison is now touted as a cure-all for everything from dental problems to bone loss. Banned in Japan and Europe, it’s unavoidable here in the U.S. — unless you read the important precautions on page 433.
  • After surgery, when your liver is under great stress, doctors give huge doses of this usually unnecessary, liver-stressing drug. Just say “no.” Page 54
  • Widely prescribed drug for high blood pressure that is so dangerous, it should be used only as a last-ditch effort if nothing else works for you. Page 138
  • Popular osteoporosis drug is just a rehashed version of an older one that built bone of such poor quality, breaks actually increased. Not to mention side effects such as permanent damage to the esophagus and kidneys, stress, diarrhea, constipation, fever, calcium and vitamin D deficiencies, rashes, headaches, and muscle pain. Page 424
  • If you have IBS, please avoid the commonly prescribed drug on page 175. Although back on the market, it was recalled because it can cause life-threatening constipation, or cut off blood flow to your large intestine — which must then be removed.

The Easiest Way on Earth to Lower Your Blood Pressure

Chinese physicians have long used celery to dependably reduce blood pressure.

Now scientists have discovered exactly why it works so well. Celery contains a unique oil that relaxes the muscles that regulate blood pressure, improving flow, and lowering pressure. Just 4 stalks a day (or some celery juice) does the trick.

In prescription alternatives you’ll see that high blood pressure is one of the easiest problems to treat with simple and safe natural remedies. If you want to avoid the side effects many people experience with high blood pressure drugs, Dr. Mindell tells you what you need to know.

For example…

  • Drug companies and physicians will tell you the side effects of these high blood pressure drugs are “mild.” Yet they have been known to cause depression and have other serious consequences. See page 122.
  • Drugs for high blood pressure that can actually cause congestive heart failure, heart attacks, and strokes. Page 123
  • Two high blood pressure drugs with a frightening side effect: Missing a single dose (which most people do now and then) can kill you. Pages 132-133
  • The water cure for high blood pressure. Safe. Simple. Easy. On page 140.
  • Why a doctor must prescribe blood pressure medication — even if you’re only slightly above normal. Page 112

And to protect your heart, knowledge is your most important weapon: You need to know how different heart drugs work… their side effects… how to protect yourself if you take them… and if there are any prescription or natural alternatives that may be better for you.

  • Cholesterol-lowering drugs that actually increase your chances of a heart attack. Full story on page 94.
  • If you have a heart attack, request a megadose of this heart-rescuing mineral immediately. Page 95
  • This tea lowers your bad cholesterol and triglycerides, raises good cholesterol, and makes blood less prone to deadly clots. Page 99
  • Four diseases that can cause false high cholesterol readings (and heart disease isn’t one of them). Page 142
  • Two huge studies verify that the vitamin on page 99 slashes heart disease risk by 40%. Yet most seniors get less than even the puny “recommended daily allowance.”
  • Pills that combine different types of heart drugs may seem like a good idea — but page 103 reveals why you should avoid them like the plague.
  • Why eating meat probably won’t raise your cholesterol levels. Get the facts on page 144.
  • The dangers of using aspirin to prevent heart disease. Instead, Dr. Mindell describes 2 natural supplements that will do your heart a world of good — without aspirin’s risk of a bleeding ulcer. Page 250


In part 2 I’ll go over what makes this email so powerful.

That’s all for now.

Keir Smith

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What To Do When Your Offer To Your Opt In List Hits On Deaf Ears

Posted on June 30, 2007. Filed under: Opt in email marketing |

Getting your subscribers to respond to your offer

Or getting them to send for more information isn’t that hard when you understand one simple thing.

You need to motivate the person that’s sitting at home who’s not looking for anything in particular that relates to your offer to actually do what you want them to.

I’ll admit….

I’m lazy.

Sometimes I actually prefer to take the easier way out because it promises to save me time.

Or it promises to save me money.

And because I could use that money for other things that could…

You guessed it..

Save me more time or more money…

I’ll then choose the shortcut.

So sometimes I need to motivate myself.

Or better yet..

When someone else motivates me..

Then the wheels of action really get to spinning.

But how do you motivate the person who lacks their own self motivation?

Well, one easy way that you’ll see motivational speakers and pastors in the church use is to make you part of a bigger picture.

we’re social creatures.

So when we have a chance to join in or be a part of something much bigger or much larger than what we could accomplish on our own…

we’ll then be motivated to act.

“we’re going to build an exclusive gold card membership, where everyone that becomes a member will have access to the tools and coaching that their fellow billionaires club members have.

You won’t be out their trying to make a living by yourself.

You’ll have the backing of over 100 of the most successful business minds in this industry right at your finger tips. Ready to answer your questions.

5 years from now when the men and women who were taught what you’re learning right now come back..

When you see how successful they were compared to the people who chose not to be a part of this group…

You’ll be amazed at how you were a part of that. You made it all possible because right here and right now you made the decision to say yes”

I just made that up of course…

But you get the idea.

When you can show them that by doing what you ask them

That they will be a part of something much more than what they are currently involved in..

Then you can achieve higher levels of motivation.

That’s all for now

Keir Smith

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When You Send An Offer To Your Opt In List, Your Number Of Opt Outs Shouldn’t Go Up

Posted on June 29, 2007. Filed under: Opt in email marketing |

How many new subscribers have you had to opt out of your list this week?

How many for the month?

What I’m going to reveal to you here is a simple way to decrease your total number of opt outs and can actually increase the number of people who say Yes to your offer.

How many times have you created an offer that you knew your readers could benefit from.

Sent them the offer and instead of the number of sales increasing,

Your opt outs actually shot up.

well here is a tip that can actually reverse that for you and increase your retention.

This tip works really well if you’re selling a subscription based product or service…

You can offer your subscribers both old and new a certificate.

However..this won’t be any certificate.

This certificate is the kind that they will love.


Because your certificate is redeemable for cash upon renewal.

Everybody loves cash.

And the life time value of the customer is worth more than the one time cash payment upfront from you.

You’ll see far fewer opt outs and far more renewals when you use the sipmle tip.

That’s all for now.

Keir Smith

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Going, Going, Gone..No Traffic Means No Sales

Posted on June 28, 2007. Filed under: Announcements |

How can you do it?

How can you get traffic to your website and increase the number of subscribers to your opt in list?

The simple answer could lie in social networks.

But I’m not talking about myspace or digg.

I’m thinking out of the box here.

Why not start your own social network.

You can get some really good exposure and traffic by having a place where goups of people can meet online.

“But what about the cost Keir”

What cost.

I’m going to give you a site that lets you start your network for free.

It’c called

I love this little site.

It’s not as big as myspace and the others yet…but it certainly has the potential to get big fast.

The one thing you’ll have to keep in mind is that unless you have your own web address you’ll have to use one of theirs which has their name in it.

But, that’s a small price to pay for the use of their site.

I created

It’s a place for anyone who wants to know about the methods used to build wealth.

And the site allows you to put up video…although currently only from google, or youtube..

That is unless you have your own video.

Mp3 music if you want.

Scrolling pics.

A forum

A blog.

You can link your blog to your site so that whenever you have a new post your social network will be instantly updated for everyone to see.

You could put up links to your lead capture page.

You could create a social ring of sites where you can offer other members sites as places to sign up.

If you decide to do that though make sure you use an incentive that they can find only on that other site and is original.

You can even use the information you find here.

You get the idea.

That’s all for now.

Keir Smith

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How I Market To People’s DNA

Posted on June 27, 2007. Filed under: Opt in email marketing |

When you send an offer to your list and no one responds..

It can really be a difficult and confusing thing to have happen.


Because you’ve placed the ad.

They’ve read the ad.

They’ve responded to your ad.

They joined your list.

And you’ve sent them an offer that should help solve some of their problems.

But not one single sale.

So what do you do.

You see another product that you think they will like.

You become an affiliate and then you…

Send the offer out to your list..

And again.


How come?

Because they don’t trust you.

There is no relationship.

When you build the relationship first..

and S-U-G-G-E-S-T a product later.

Much later.

And you only do so when you’ve traded valuable content to them first.

That’s what I teach.

“Give and you shall receive”… they say.

Quick lesson:

We’re programed to give back in relation something of equal or greater value what has been given to us.

I call that marketing to people’s DNA

Learn what I’m teaching you hear.

Anybody can say, “Yeah Keir You’re right”

It’s what you do with what you’ve just been taught that matters.

That’s all for now.

Keir Smith

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What Kind Of Content Do Your Readers Really Want From You? Do You Even Know

Posted on June 25, 2007. Filed under: Opt in email marketing |

How do you determine what content to send your opt in subscribers?


They work..but the responders aren’t always truthful.


That’s hit or miss at best.

Then what…

How about history.

How about sending content from one of the 7 categories that I’m going to reveal to you here.

And you ask why these categories?

Well the answer is simple.

They have a history of high levels of readership.

Studies have shown that these seven categories are more like to be read then any other topics.

So…want to know what these categories are?

1. How-To Articles: they include detailed, step-by-step instructions. Examples: how to publish your ezine, how to promote your business, how to attract visitors to your Web site.

2. Tips: they are usually small pieces of information about the size of a paragraph. Examples: tips on using a product, tips on doing your taxes.

3. Top Lists: they are a group of tips listed in order, usually numbered from first to last. Examples: Top 7 ways to get to the top of search engines, Top 10 ways to market your product.

In my next message I will give you the last 4.

So stay tuned.

That’s all for now

Keir Smith

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Opt in List Building Doesn’t Have To Be Hard

Posted on June 24, 2007. Filed under: Opt in email marketing |

If your opt in list is currently suffering from a lack of new sign ups…

Then, the answer might very well be what I’m about to write about in this post.

One of the easiest ways I discovered for creating a constant flow of new subscribers to my list was to simply give more give value.

Huh….whats that?

When what you give away for free is just as good as what you charge people for…

Then people will ask…

“Hey Keir how can I get more….What else you got”

And then I sell them a product right?


I point.

Point them to more of your information.

They first have to go through your sales process before you can expect them to trade their money with you.

Notice how I use the word trade.


Because when you think of it as the customer trading his money with you..

Then you’ll see them as a partner..and not just as a dollar sign.

That’s what you do… right?

That’s what you’ll be doing from now on… right?

That’s all for now

Keir Smith

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My Last Name Isn’t Hilton, And My Dad Isn’t In The NBA…

Posted on June 23, 2007. Filed under: Direct Marketing |

The is a very logical and simple reason for you not having the success that you have been looking for.

And guess what?

Today is your lucky day.


Because I’m going to give you the sole reason

as to why whenever you want to be successful at something

that success seems to take it’s wings and fly away.

You ready.

The secret is this.

There are only 2 ways that you can bypass having to put action to work for you.

1. You win cash…

2. You are born into wealth

Other than those 2 things.

You’ve got to put yourself in a position to be a six, or seven figure earner.

And that involves action.

Take Paris Hilton.

She was”BORN” into wealth.

She’s not like you and me.

We had to go to school.

Attend college.

Play the role of good little worker

“Yes sir, No sir”

And hope to create a secure future for our families.

But, when she first landed into her crib…

She instantly had a fat bank account attached to her.

Think about this.

She doesn’t have to pick a job and a boss to work for.

Why should she.

Heck I wouldn’t either if my bank statement read like hers.

Then there’s the basketball player Lebron James newest son.

Who can’t walk

Who can’t talk

And is already worth more than you and me both.

That’s being born into wealth.

The other way..

Is to win cash.



This is the dream being sold by the state lotteries.

“Win a million dollars.

And it will only cost you 4 quarters.

One dollar.

You usually throw that away on junk everyday.

So why not put one of those dollars on a chance to win big”

Well here is the big payoff.

You success depends on your consistency to stay on course even when things don’t seem to be going your way.

You can count on obstacles being put into your path.

It’s not a matter of if.

It’s when.

Shortcuts are nice to think about.

But can sometimes get you even further off track

So the sooner you realize that and your able to stay on course

You’ll see success faster and more often.

That’s all for now.

Keir Smith

Grab your FREE content for your website or blog

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What’s Wrong With Your Website Traffic?

Posted on June 22, 2007. Filed under: Announcements |

How many new visitors did you get to your site yesterday?

I’m curious to what your answer will be..

How come?

Because I have any easy way for you to start building your traffic to your site and to start taking advantage of some of the web. 2.0 tools.

Like social networks.

Yeah, you’ve head about them.

Myspace, youtube…

The rage and fuss about these sites is that they are great places to find targeted traffic.

When people stop in for a visit at these sites…they tend to stay a lot longer than they would at other sites.


Mostly for entertainment purposes.

But going beyond that.

Imagine the amount of targeted traffic that these sites get.

If you owned the site.

Do you think your income would shoot up from placing a few ads in there?

But most people don’t realize that they can benefit just like the owners of these site do.

“Ah, you’re crazy Keir, I don’t even know how to go about starting my own social network”

That’s funny.

Because in case you’ve never heard of this site I’m about to gift you with..then you must have been hiding under a rock or something.

Anyways..the social networking site ning gives you your own chance for traffic immortality.

I started my own network called

It’s just a baby.

But I’ll be in there quite often…

And you should be there too.

No erase that.

You should join my network..

then start your own network..

and then let me know the name of your new network so I can sign up.

Like minds working together for one cause…success.

That’s all for now

Keir Smith

Grab your FREE Black Mask Report

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Your Free Black Mask Report

Posted on June 20, 2007. Filed under: Free Articles For You To Use |

well, it’s here…

You’ve probably herd all the buzz about the black mask project.

But really…what’s all the fuss about.

If you knew what I knew about it…you wouldn’t be so surprised.

Well…now you can.

But for free.

I wouldn’t even think of charging you for this information.

I’ve put together a free report for you.

Just leave the report as is and give it away to your readers or subscribers or whomever you choose.

Also..take notice of the handy little gem I placed in there for you at the bottom.

It’s about another free report I’m working on that you will be getting as well.

I’ll let you know when it’s released…so stay tuned.


—-Begin article here—–


Black hat,


Black mask…




Take a quick sniff…..


You smell it?


You should,


Because right now if you’ve had your email inbox flooded with offers of this black mask black hat…


Or whatever the hell they want to call it offer…


Then you will want to hear what I’m about to say.


What I’m about to EXPOSE to you….


What You’re about to Uncover will let you see the truth.


And the truth is this.


The only Black Mask Tactics that are being revealed are the ones he’s using to get a group of struggling,


No wait…check that….


A group of failing —> wanna be online entrepreneurs who honestly believe that there is something being held from them to take him up on his offer.


That their success or lack of success is because of some behind closed door techniques that the gurus have kept under lock and key.


And now…


Someone has decided to risk it all to tell you…


And are:


** The person who has yet to even establish a monthly recurring subscription income…


** The person who has yet to bring in a 4 figure income from adsense


** The person who has yet to generate a steady stream of visitors to your blog..


Yes… you will now know the secrets.


You of all people will be given the golden key.




–>Your fear of failure drives you to move away from failure.<–


You’ll move right into the hands of the person who offers…


Or who promises to remove that failure from you.


And the so called guru’s have figured this out.


Like herding cattle…they can get you to go where they want you to without you even knowing it.


To prove to you that I’m not bull shitting you here..


Take a quick walk with me.


Check your inbox…


Or better yet…check your own memory…


Deep down you know that I’m not telling you anything that you don’t already know.


How many times have you been pitched a product that has promised to be some kind of secret that’s being kept from you that they will suddenly reveal.


Then within six months of the first product coming out.


It’s Oooops..


In the first product…we left out something.


And without it…


you could achieve some success…


But to really make it big…and I’m talking about quit your day job and travel the world big…then you will need the missing part..


Or you will need the new updated version…


To crank out even more cash for your bank account.


Ahhhh…good old greed…


Oh and let us not forget the art of “button pushing”


And what else….




Google the word propaganda….


Add in a little word called,




And you’ve got a winner.


Quick lesson.***


Association can be used like this.


If you know what a person wants, needs, or desires….


Then if you find a way to associate those things that they want with your product


Then KaChing…


A sell is made.


President Bush used Weapons of mass destruction, evil doers, murder, death destruction…


He used all of those words to ASSOCIATE with Saddam Hussein.


How come?


So when he dropped a MOAB on him…


then you’d be less likely to be upset.


Innocents killed?


Yeah…but they had to do that in order to get rid of the evil doers.


Clever association.


The untrained mind never saw it coming.


But not you. know this already…


You’ve just never had no one explain it to you like I just did.


Like I’m doing now.


When you can understand that…


This next part is important so pay close attention.


When you can understand that all of us…


In some shape or form are curious about the unknown.


A man on the moon…Did life once exist there?


Does the loc ness monster exist?




Is he really walking around somewhere deep in the mountains…


And when you combine that with the fact that whenever we experience failure..


When we don’t achieve what we set out to achieve…


We’re far less likely to blame ourselves for it then we are to blame someone else or the circumstances that lead to our lack of success.


You’ve just learned something there.


So read that little sentence again.


“It wasn’t my fault the machine broke down and we lost 6 hours of production. You guys should stop buying cheap equipment, and this wouldn’t happen.”


It’s this quirk in our nature that allows marketers to come in an exploit you.


Surely your failure to make any significant money with adsense is because no one ever taught you the right way to do it.


What they taught you was just the general stuff.


They kept the real secrets for themselves.


If only you had been taught the correct steps then you could have easily made money online right?


There goes another $77 buckaroos to find out.


So…what’s the point of this report.


What am I selling?




I’m selling you back to yourself.


Once you understand that the success that you want…


The success that you are searching for is already here.


It’s right beside you.


You have just to put enough stock into your own abilities.


Success is never tied to a product.


How come?


Because products are only the tools that are there to support you in what you do.


It’s 1+1 = 2


You + the product = success


You can buy product after product, and still never achieve success.


Because the most important part of the formula that determines your success is YOU.


You can always replace the products you use…


But you can never replace you.


Test me..


Ask people you know.


Ask them how many products they’ve bought that they been able to generate a small fortune off of.


You’ll find that there are far more people who’ve bought some new voodoo product and never really achieved any success than there are people who made the purchase and achieved what the product promised.


So understand this little tip.


In a few months…another new product will come out that promises to reveal something, or make you a small fortune or whatever.


But in every new’s you that will determine your own success.


And if you’re not pointed in the right direction you will never grab success by the horns.


This is why the weight loss industry makes billions.


It’s because they’ve figured out that in order to achieve a healthy body…you have to do your part.


And if you’re not ready to do so..


Then you will buy product after product that promises to help you loose weight.


The missing factor that will determine your success is discipline.


Which in most people is lacking.


So they serve you product after product.


Knowing that your desire will never fully go away until you finally achieve what you want.




I can make more money off of you by just only addressing part of your problem.


If I fully solve your problem then there goes the money train.


Tsk, tsk tsk…


I can go on and on…


But I think I’ve said enough.


You, can only take advantage of a product if first..


You’ve built a better you.


Build a better you..and it doesn’t matter if a product is black hat, black mask, or white hat.


You’ll always be in a better position to win the game.


That’s all for now…


Keir Smith

And coming soon…another free report for you called

“The Marketing Genius”

Ask the person who gave you this free report to keep you posted on when it’s released.


—-End report here———-


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